Tamsen’s Twist: Bra Basics
Inventor Elaine Cato created a unique backless bra that will be available in April to all women searching for that perfect undergarment for backless and low-back tops and dresses. Brought to market by Maidenform, the new patented Breakthrough Backless Bra is a great support system and is expertly crafted with silicone on the wire channeling to prevent slippage. The molded foam cup provides a natural shape on the body and is smooth under clothes. Easy and accessible, Cato’s bra design allows even large-busted women to wear today’s fashions without visible straps.
VIDEO & MORE AFTER THE JUMP...
Elaine Cato fearlessly beat out thousands of hopefuls with her backless bra invention as she became the first runner-up on the second season of American Inventor.
Elaine Cato is poised and great on-camera. She is the former Miss Black USA & Miss Black Tennessee. Cato will be in New York on April 7 and 8 and is available for interviews to discuss how she invented the Breakthrough Backless Bra. We can also offer an interview with Maidenform executive to discuss how they plan to market the Breakthrough Backless Bra, which will be in stores in April.





Comments: 6
This is very creative, now we wont have problems wearing backless shirts or dresses. Ms. Cato thank you very much.
P.S I was wondering in what stores can we find this bra?
it looks amazing i want to buy one where can i get it..
it looks amazing where can i buy it
Hi, I was just wondering where to find this great bra and what are the price ranges???
How do i go about purchasing a backless bra, and what sizes do you carry?
where can i get this wonderful ra nad what sizez do they come in